Hathway announced the launch of 151 additional Standard Definition [SD] Channels and four new High Definition Channels [HD] to their existing Cable TV distribution network in Bengaluru and Mysore. This move takes the number of channels offered to 442 channels including 31 HD channels in the two cities.
“This is the single largest Channel expansion in the country; more than 150 additional TV channels expansion at one go is unprecedented in India” said Jagdish Kumar MD & CEO, Hathway Cable & Datacom Ltd. “We are the largest provider of digital TV services in Bengaluru and Mysore, thanks to the quality of our services and now with this channel expansion, we are in a position to cater to the diverse viewership demands of our subscribers in Bengaluru and Mysore.”
With this expansion, Hathway claims to have the largest bouquet of SD and HD channels in Bengaluru and Mysore and covers the entire spectrum of South Indian Channels (both paid and free to air).The channel line-up now starts with Kannada channels with the objective of giving an enhanced regional flavour.
The broadband and cable service provided also introduced its new HD digital set top box, which will deliver HD video with Dolby Sound technology for its subscribers in Bengaluru and Mysore.
This channel offering will be available to Hathway subscribers in Bengaluru, Bengaluru Rural and Mysore. Hathway is expanding to other cities in Karnataka and has already started services in various cities of North Karnataka.
Hathway has launched Hathway – CCC, Hathway Entertainment and Hathway Movies. In addition it will be soon launching many more channels covering genres like General Entertainment, Kids, Music, Regional Movies, Lifestyle and Adventure.
The cable and broadband company also launched a 50 Mbps broadband service, targeted at the mass market, on its Docsis 3.0 Ultra High speed network. Docsis 3.0 is a broadband network technology (capable of delivering speeds up to one gigabit) which powers broadband markets like USA, Korea and Europe.
“We are the first Company to launch a truly mass market high-speed 50 Mbps retail product in Bengaluru” said Jagdish Kumar, Managing Director & CEO, Hathway Cable & Datacom Ltd. “We have experienced a great response to our 50Mbps Docsis offering in Mumbai and Pune and with our CISCO powered Docsis 3.0 network we are in a position to deliver 50 Mbps speeds to every retail customer in Bengaluru. We are confident that the 50 Mbps Docsis 3.0 service will get a huge response in the IT capital of India. Hathway will continue to invest in expanding the Ultra High speed Broadband network in other parts of the country.”
The 50 Mbps Docsis 3.0 Broadband service starts with a monthly price of Rs 733. A complete portfolio of 50 Mbps plans is being launched to cater to residential and corporate customers.
The Docsis 3.0 broadband network was initially deployed in Mumbai and later expanded to Pune. In Bengaluru, the customers will not only be get the 50 Mbps high speeds with a 99.9 per cent uptime guarantee but will also experience Gold Standard Customer Support with fully trained staff to handle any service requirements pertaining to High speed internet access through multiple devices and a guaranteed service issue resolution within 24 hours.