INDIAN MEDIA BOOK
                   
CURRENT NEWS

Barcmain2
BARC Week 25: Sony Max, Star Sports 1 lead across the genre
General entertainment channels Star Plus maintained its position while witnessing hike in viewership from 383533 GVTs to 406084 GVTs. Colors remained at second spot with 340709 GVTs, ...
 
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Barcreg2
BARC Week 25 Regional Mapping: Gemini tops in Telugu market and Sun TV in Tamil market
Marathi Zee Marathi stood strongly at number one spot with 79166 GVTs. Colors occupied second position in the list with 26622 GVTs, followed by Zee Talkies slipped to third spot with ...
 
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Barceng2
BARC Week 25 English genre: AXN, Movies Now lead English speaking market
Entertainment channels With 257 GVTs, AXN returned to the top spot. Comedy Central occupied second position with 238 GVTs and Zee Cafe slipped to third spot with 106 GVTs. News channels Times ...
 
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Udit2
Ad Pick of the Week: MetLife’s My dad’s story is Udit Vedant’s favourite
Early this year, MetLife Hong Kong rolled out an ad film titled My dad’s story under its campaign #DreamForMyChild. The ad film caught million eyeballs worldwide and praised by masses. The ...
 
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Sun2
Sun TV row: Ministries’ tussle over licence may delay third phase of FM auctions
The third phase of FM auctions which were to be scheduled to take place soon could be delayed with the Information and Broadcasting (I&B) ministry seeking further consultation with ...
 
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Amit2
Snapdeal appoints Amit Choudhary as senior Vice President – Corporate Finance
In a strategic move, the online marketplace Snapdeal announced the appointment of P&G’s Amit Choudhary as Senior VP – Corporate Finance. In his new role, Choudhary will be responsible ...
 
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Limca2
Limca says Bhaag Bittoo Bhaag
Coca Cola India rolled out a new campaign for Limca titled Bhaag Bittoo Bhaag. The campaign is aimed at increasing market share by positioning Limca as the ultimate thirst quencher. ...
 
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Facebook2
Facebook’s new logo isn’t new, only tweaked a bit
Facebook has got a new logo, but it’s not completely new – just a minor tweaking with the original, so much so that you would have to look closely to spot the differences. The ...
 
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BBC2
BBC says to cut more than 1,000 jobs as viewers trade TVs for Internet
The BBC said it will cut more than 1,000 jobs because it expects to receive 150 million pounds ($234 million) less than forecast from the licence fee next financial year as viewers ...
 
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sim1
PM’s digital dialogues with tech enthusiasts on Sunday
Taking the “Digital India Week” a step further, Prime Minister NarendraModi will hold a dialogue on Sunday with tech enthusiasts on how to accomplish its purpose of making ...
 
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sim
It’s a dream to work with big stars, says Sunny Leone
She carved her own image in the film world through her bold and passionate roles in films like “Jism 2” and “Ragini MMS 2” and now actress Sunny Leone says it’s her “dream” ...
 
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CAOI
Pan-India number portability will enhance customer satisfaction: COAI
The implementation of pan-India mobile number portability (MNP) has been one of the important points of the National Telecom Policy 2012 and the industry has successfully accomplished ...
 
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Blackberry2
BlackBerry’s up to Android smartphone
Blackberry seems to have finally shed all qualms about the Android and is ready to hog the platform. There have been rumours of the possibility of BlackBerry releasing an Android device ...
 
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Dollar2
Appreciating dollar, Greece crisis dent India’s foreign reserves
An appreciating dollar, coupled with international currency volatility due to Greece crisis, saw India’s foreign exchange reserves plunging by $237.5 million in the week ended ...
 
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China2
China unveils ‘Internet Plus’ plan to fuel growth
China on Saturday unveiled an “Internet Plus” action plan, aiming to integrate the internet with traditional industries and fuel economic growth, Xinhua reported. The notion ...
 
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