CURRENT NEWS

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Zee Media gets board approval to raise Rs 200 Crore
Media conglomerate Zee Media on Monday said its board has approved raising funds to the tune of Rs. 200 crore through a rights issue. “The Board of Directors of the company ...
 
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FreeCharge and Delhi Dynamos partner for the Indian Super League
FreeCharge, has been named as the presenting partner for Delhi Dynamos, one of the eight teams in the recently-launched Indian Super League. Delhi Dynamos is one of the hottest teams ...
 
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Don’t just rely on your social media team. 5 DIY tools to track your social media progress
Social media tracking can be a tedious job. Measuring the Click Through Rate (CTR), Engagement ratio and PTAT (People talking about that) while keeping in mind your brand’s objective ...
 
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MSOs form All India Digital Cable Federation; Siti Cable CEO, VD Wadhwa appointed as 1st president
In a significant move to organize the Digital Cable Industry for the overall benefit of all stakeholders and to facilitate and further create momentum for digitization for Phase III ...
 
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Doordarshan announces e-auctions to fill slots on Free Dish platform
Doordarshan has announced an e-auction for filling up slots on Doordarshan’s direct-to-home Free Dish platform. The 16th online e-auction conducted by Doordarshan will be held on ...
 
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Google launches Grand Diwali Mela in association with Amazon India & Line
GroupM along with Google, Amazon.in, LINE Messenger and a host of other brands across various categories are bringing a unique online carnival for Indian consumers, Grand Diwali Mela. It ...
 
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Colors launches Hauslon Ki Udānn campaign to expand Udaan’s reach further
To engage with its viewers and generate awareness on the issue of bonded labour prevalent in India even today, COLORS has launched an initiative called Hauslon Ki Udānn. Reaching out ...
 
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Real time content marketing – Keep it non boring, non stupid. Here is how to get it right…
As the royal baby fever gripped the globe, an American confectionary brand Warburton’s tweeted, ‘One’s bun is done. Warburton’s Congratulations from our family to yours’. ...
 
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We are being forced to remove the Star Channels from our packages: MSOs state in newspaper announcement
The MSOs’ (Multi System Operators) plan of educating consumers on Star’s decision of offering channels on RIO (Reference Interconnect Offer) basis only is now in action. The decision ...
 
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SN Sharma gets falsely accused of fraud on social media post his exit from DEN
In a surprising turn of events, SN Sharma, former CEO of Den Networks came was attacked on social media followed by his exit. Surprising the virtual brawl was not initiated by any Den ...
 
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Why Hungama launched the Zindagi ka Sound Track campaign?
The Indian music industry was estimated to be around Rs 12 billion in 2013 as compared to Rs 13 billion in 2012. The major reason for the shrinking market share is reduction in digital ...
 
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Turner to launch CNN over free to air in the Philippines
Turner Broadcasting System Asia Pacific and Nine Media Corporation announced a joint partnership to launch CNN Philippines, the country’s predominantly English news channel on free-to-air ...
 
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Videocon d2h associates itself as the principal sponsor for the FC Goa Hero Indian Super League
Adding yet another feather to its association with sports in the country, Videocon d2h associated itself as the principal sponsor for the FC Goa team in the Hero Indian Super League. The ...
 
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China blocks BBC website as Hong Kong tensions rise
Chinese Communist Party censors have blocked the website of Britain’s national broadcaster, the BBC said in a statement, as tensions rise in Hong Kong between pro-democracy protesters ...
 
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